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P for Profit
Transcript

Start with the Why

Why should we bother trying to add play into our working life? Isn’t it just for kids? Frivolous stuff that takes time away from more productive activities at work.

Even though there are stacks of studies and evidence showing the opposite, many organizations and leaders still see play exactly like that—non-productive. It’s often the first thing cut out of the working day, especially when it is needed the most.

Because of this, it is important to understand and share the amazing outcomes you can achieve through playfulness. One way to remind you of those benefits is by using the acronym PLAYIFY.

 

P for Profit

Playfulness is actually a serious driver of profit and productivity. When teams and organizations embrace playfulness, they become more motivated, innovative, and willing to collaborate. It leads to better job satisfaction and a culture that really attracts great, talented people.

For example, the top 100 organizations on the list of the Great Places to Work consistently outperform major indexes by a factor of 3. Happier and healthier companies make more money. Researchers have found that companies rated as more friendly to their people perform better in terms of profitability. Not only that, but they also excel in innovation and produce more patents.

So, playfulness creates friendlier organizations with happier employees. Simply put, it is a proven strategy to increase profit and productivity. Investing in play is a good return on investment.